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Driving worldwide sales enablement business impact 

We're revolutionising sales enablement through a combination of data, trust and empathy, while empowering individuals, teams, leaders, and companies to unlock their full potential.

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Our Mission

Elevate the effectiveness of worldwide sales enablement, to impact revenue by a minimum of 15%

A bold statement, but one we can achieve by changing the way sales enablement is perceived by business leaders.  For too long, the enablement role has been seen as an operational function, focused on a narrow, unmeasured remit of training, onboarding and content creation, resulting in limited ROI and a devaluation of the function by business leaders into a cost center.

We believe that sales enablement should be much more than that.  It is a strategic force within any company and has the ability to impact sales behaviours, culture and competency, ultimately leading to a significant impact to sales velocity and revenue outcomes.

Sales enablement belongs at the revenue top table.  We're here to make it happen.

Our expertise

Our team is composed of accomplished revenue enablement leaders who possess decades of experience in helping some of the fastest-growing B2B companies in the world hit revenue growth objectives, reach unicorn status, or achieve the exit sought.

 

Our global experts have a deep understanding of sales and data-driven revenue enablement functions, and have successfully developed and executed ROI-centric strategies that significantly transform the growth trajectories of the companies we work with.

Our expertise includes:

Leadership

FRACTIONAL LEADERSHIP

World-class enablement leadership on a fractional basis, saving on the operating expense and delivering proven ROI-centric strategies 

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STRATEGY EXECUTION

Implementation of strategic enablement programs driven by data, finessed with empathy

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SALES COACHING

At least 50% of a sales manager's role is to coach. We help define and embed a coaching culture within your revenue organisation.

Continuous Improvement

CONTINUOUS IMPROVEMENT

Establishing a culture of continuous improvement through excellence, curiosity, coaching and a growth mindset

Trends

DATA ANALYSIS

Performing deep sales velocity diagnosis, trend analysis, forecasts, simulations, gap and ROI analysis

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SALES METHODOLOGIES

Training against a new methodology is one thing, getting it to stick is another. We're experts in implementing MEDDIC™️ and MEDDPICC™️

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SALES TRAINING

Formal certification, just-in-time training, micro-learning and leadership development

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GO-TO-MARKET

Leading the development of successful go-to-market strategies from conception to execution

Clarity

STRATEGY DEFINITION

Designing laser-focused strategic sales enablement programs across all areas, for all roles with a solid focus on ROI-centricity

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COMPETENCY FRAMEWORKS

The definition, implementation, assessment and analysis of competencies, strengths and gaps across your revenue organisation

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ENABLEMENT TECH

Content, knowledge hubs, LMS, conversation intelligence, competency tools, coaching tools etc

Networking

CHANNEL / PARTNERSHIPS

Supporting the scaling of companies through the enablement of channel and partnerships

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